Behind the scene: how love for no-make up glowy look created Florishe Camellia Collection
There's nothing wrong with wearing makeup. It can be a really fun way to express yourself, and there's no harm in wanting to look good. I thought though, it could...Read more
Flourish (Florishe) people from the inside out..
I created Florishe with a dream to touch people's hearts and help people flourish from the inside out by using our products and by working with us or within this...Read more
Camellia Flower Skin and Health Benefits: Fall in Love With Your Skin!
Are you passionate about skin care and beauty? Let me tell you a story of a beautiful red flower that is packed with some of the most luxurious skincare ingredients...Read more
Skipcare? No Thank You: Diary of a Skincare Maximalist
I was a 32-year old university professor who, despite loving to learn and read and research, had never given any thought to what I used on my skin, despite how uncomfortable it often was. About three years ago, when my skin was at its worst in terms of dryness, flaking, and dullness, I finally started to research skincare products. That was when I discovered the world of Asian skincare. After some initial testing of new things like essences and serums, I was hooked! After that, I couldn’t stop reading about skincare and how to best take care of my skin. Here is a breakdown of a standard evening routine.Read more
After a long journey, we are ready to share our new chapter
Hello, this is Hye-C, founder of Florishe. In 2017, I embarked on a journey to work on my dream company Florishe. Today, I would like to share my story with...Read more
Chemical vs. Natural. Why does it matter?
In 1778 a letter was published from a young girl who asked a doctor’s advice about wearing make-up. Her mother believed that only vain girls used cosmetic products to deceive...Read more
Camellia Sinensis (aka. Green tea): The promise of youth… For your skin!
The obsession with youthful skin has taken the world by storm. People are constantly looking for new ways to slow down aging. What if you could find the secret that...Read more
Centella Asiatica: Gifted by Nature
Have you ever heard of a plant that could actually calm your skin and give it a healthy glow, all by using the properties it was gifted by nature? That...Read more
What is clean beauty? Why does it matter? What about the FDA Regulations?
While our skin’s epidermis acts as our protective first line of defense from the external world, some reports, including the Chemical Safe Skincare Campaign, say it still lets in as...Read more
Antioxidant! Antioxidant! (aka. Free Radical Scavengers) Why is it getting so much buzz?
People always talk about this buzzy word “antioxidant-rich xyz.” Why? What is so good about it? Today, we will unveil the reason why it’s getting the buzz for so long....Read more
Beauty product ingredients. Why should you review?
A report released in July 2002 by the Environmental Working Group released details of contracted laboratory testing of 72 name-brand, off-the-shelf beauty products. “In May 2002 a coalition of environmental and public...Read more